In Case You Missed It: Wellness Takes Center Stage – 1 Million Strong Makes Headlines Highlighting Wellness Tent at 2023 New Orleans Jazz & Heritage Festival and Stagecoach Festival 

1 Million Strong—an impact initiative that seeks to transform the way people think about addiction and recovery with the of goal helping one million people access free recovery support by 2025 through The Phoenix, a free sober-active community, available nationwide—recently made headlines in TODAY.com, Pollstar, Billboard and more, and was featured on L.A. Times Instagram, for their sober supportive wellness retreats at the 2023 New Orleans Jazz & Heritage Festival and the Stagecoach Festival.  

1 Million Strong partnered with the two festivals, known for their vibrant atmospheres and exceptional lineups, to engage thousands of people and create a supportive and inclusive environment for all festivalgoers and ensure no fans were left outside the gates. The initiative has been received with enthusiasm and praise from festivalgoers, media, and musicians.  

The media coverage highlights 1 Million Strong’s innovative approach to supporting sober attendees’ well-being and recognizes them as a game-changer for sober fans and musicians.  

READ ABOUT 1 MILLION STRONG IN THE NEWS: 

TODAY.com | Anna Kaplan: New initiative partners with music festivals to create designated sober spaces for attendees  

Pollstar | Sarah Pittman: Changing The Festival Sobriety Game: 1 Million Strong Announces Wellness Tents At N.O. Jazz Fest & Stagecoach 

Billboard | Bill Taylor: Why Sober Spaces at Jazz Fest and Other Music Events Are So Important (Guest Column) 

L.A. Times posted a video story of the 1 Million Strong Wellness Retreat at Stagecoach Festival on their Instagram account (@latimes_entertainment, @latimes), capturing the essence of the wellness tent and the empowering atmosphere they provided. The post garnered thousands of likes and comments. 

1 Million Strong even caught the attention of musical performers at the festivals, like Larkin Poe, who stopped by the 1 Million Strong tent at Jazz Fest and posted about it on their Instagram (@larkinpoe).  

1 Million Strong continues to expand its reach by partnering with more festivals including the 2023 Just Like Heaven and Cruel World festivals to offer a sober-supportive experience for festivalgoers.